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Chitika Launches BlogContext

Written By Reprise Media | January 12, 2005 | Share This |

Although they sound like they might peddle produce, Chitika is actually an aggregated contextual ad network that’s got some pretty big partners among its ranks, including FindWhat.com and Shopping.com.
The company just announced the details of their new blog program, BlogContext. Threadwatch has the story.
Going beyond the current fad of cobbling together a bunch of ‘blog […]

Although they sound like they might peddle produce, Chitika is actually an aggregated contextual ad network that’s got some pretty big partners among its ranks, including FindWhat.com and Shopping.com.


The company just announced the details of their new blog program, BlogContext. Threadwatch has the story.


Going beyond the current fad of cobbling together a bunch of ‘blog sites’ and calling it a network, BlogContext uses automated technology (similar to Quigo and Google) to identify content on a page and serve up ads, making it a better model than that of Burst! and hopefully one that will offer the user more relevant ads and the advertiser better targeting ability. The ads will also be included in RSS feeds, though we’re waiting to see how that will pan out.


Read another recent post on the blogs-as-advertising-venue topic here

Topics: Advertising: Contextual, Advertising: Distribution, Blogging |

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One Response to “Chitika Launches BlogContext”


  1. Zach Shine [ May 26th, 2006 at 2:46 am ]

    DataFeedFile.com has a Chitika alternative.

    I found this site because I was kind of po when I received a rejected email from Chitika. so I went searching for alternatives.

    Chitika turned me down due to not enough traffic on my blog. Fortunately I found a similar service based on a much more fair and open market. DataFeedFile.com is a similar service with much more options and banner sizes to choose from.

    What I like about DataFeedFile.com is they allow you to choose what merchant to display products for. DataFeedFile.com seems to be a colaboration of hundreds of merchants from the affiliate industry. Check them out yourself, http://www.DataFeedFile.com.

    Zach Zach


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