Wednesday Search Rally: Tidbits from Google, Yahoo!
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Written By Reprise Media | March 15, 2006 | Share This
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The hump day finish line is fast approaching, and we can pick out a few search stories leading the pack.
So does it go into ‘gamma’ now? Garret Rogers reported late yesterday that Google Desktop 3 is finally out of beta testing…although with many Google products (such as the recently de-beta-fied Google News), that just seems to mean that you no longer have to write the word ‘beta’ next to the name. The latest Desktop version does fix some bugs, though, and adds a new feature called the Quick Search Box. Just hit the ‘ctrl’ key twice in succession and the box pops up right in the middle of your desktop, allowing you to search your computer, your emails, or the web. The box can be quickly banished by hitting ‘ctrl’ twice again.
Chat with a Chief Yahoo! Search Engine Journal pointed to an interview Yahoo! co-founder Jerry Yang gave Gordon Hodge at the Thomas Weisel Partner Telecom Conference. Among the highlights: Yang talked about the challenges and opportunities presented by social search, the devil’s bargain of operating in China, and Yahoo!’s dissatisfaction with their current lot in search. What might lead them out of the wilderness?
“The #1 priority for the company is to continue to excel in advertising. Display advertising (branding) and search advertising…we are not happy where we are today. It is a year when we’ll push hard on improving our own functionality. We’re looking for opportunities to drive the intersection between search and brand. We think that we can serve an advertiser really well by leveraging the strength of both.
Soon to be a Lifetime movie starring Sissy Spacek The Google AdSense blog put out the call yesterday for publishers to share their AdSense story. “Has AdSense made an impact on your life?…We’d love to hear about all the ways AdSense has worked for you so that we can continue to improve our program.” We guess that’s the make-nice approach to soliciting detailed user feedback, but all the warm-and-fuzziness has prompted some folks to respond with tongue firmly in cheek.
Topics: Search: News |

