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Spiceworks’ Software Ingredients Include Google Ads

Written By Reprise Media | July 24, 2006 | Share This |

google ads on desktop.jpg

Spiceworks, a start-up specializing in network monitoring software for smaller businesses, is set to launch a beta version of its product today. In some ways, the program has more in common with blogs than with enterprise desktop software: it’s free - and supported by Google AdSense ads, says News.com.

It takes only minutes to download, install, and launch the software, which features Google’s ads staring back at you from the “right side of the administration console.” Seems like it could be jarring, but reportedly, the early reviews are positive:

“When an administrator is checking out printers, for example, Google Ads relating to printing will appear. Rather than call the ads an annoyance, early users of the program have asked for more categories of ads.”

In addition to the Google ads, Spiceworks innovates in other ways that lean toward Web 2.0. Their feedback feature mimics Digg-style voting, with users having the option of giving a yea or nay to any of a list of the program’s attributes. And CEO Scott Abel says that he wants his product to be as easy to use as popular web services aimed at ordinary consumers. Ideally, Spiceworks wants to “make managing a network as easy as managing music with iTunes,” says Abel.

Topics: Advertising: Contextual, Google |

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One Response to “Spiceworks’ Software Ingredients Include Google Ads”


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