Weekly Search Roundup: Search Industry News Pre-Packaged For Your Consumption – Includes Fail Whales, Fire Sales and Sinks as Outhouse Pails
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Written By Noah Mallin | July 18, 2008 | Share This
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Digg Kicking it Old School – De-Nerdification of the Net Continues
A recent report shows that Digg is sending more traffic to traditional newsites, rather than the once prevalent techie sites. Listen up newsers – write headlines for the web when you’re online – heed Dr. Naveel! You’ll get more Diggs that way. This also suggests that Digg has entered the mainstream where they can either ascend to Google-like dominance or age to elderly AOL-esque irrelevance. Which will it be?
Fail Whale Swallows Summize Search
Those folks at Twitter re-affirmed their relevance by buying Twitter search engine Summize. This also allows them to add some badly needed engineers who can figure out how many birds it takes to hoist a whale in the air. Helpful hint: When you’re ready to move on from the Twitter-verse to another job, tickle the fail whale until it forces you out of it’s spout on a plume of water. Works every time.
Facebook, LinkedIn Keep Growing, MurdochSpace Still on Top
June’s numbers show impressive growth for Facebook and for LinkedIn. MySpace may have had slower growth but Rupert Murdoch’s cozy corner of the web still ranks head and shoulders above its rivals.
Parsing the Peeing – The Latest Sign of a Desperate Yahoo Workforce?
Blogs weighed in all week on the meaning of the sign above, posted in a Yahoo HQ employee bathroom. Though some Yahoo-sters wrote it off as a silly joke other tea-leaf readers online divined some insight into a demoralized workforce. May we suggest an investment in an “All Employees Must Wash Hands” sign?
Take my Online Unit, Please
“So I see you’re in the market for an established online property. May I interest you in a slightly used money pit with a built in group of trapped, aging, too scared to surf users? No?” Or so I imagine the conversation must be going between Time Warner and Microsoft. The real desperation is evident in the fact that they are throwing themselves at Yahoo as well. Have you no shame? Hard to believe AOL once had their name on the building.
Worst Online Ad Ever
As a Jew I can tell you that my fellow co-religionists get a mite paranoid at the prospect of being singled out on the basis of being Jewish. So give Katan Adventures a great big hand for serving one of the worst seemingly targeted online ads of the year. The tag? “Hey Jew”. The company freely admits they get wasted clicks and lots of angry e-mails. How do they target Facebook users who haven’t listed their religion? They blanket certain metro areas hoping to reach their target. Feh on that strategy! That’s not targeting, that’s just plain dumb.
Topics: Week in Review |